Spent 6 months making bumper stickers with 20 words. Then a guy at a gas station said keep it under 8.

I was the guy cramming punchlines onto vinyl. Thought more words meant more funny. Then this dude in a lifted truck pointed at my sticker on his bumper and said he couldnt read it past 50 feet. So I tried making one with just 5 words. Old 'Dogs Trust Me' design with a paw print. Sold 3 in the first hour at a vendor fair in Tulsa. Now I never go over 8 words on the main message. Anyone else trim text down and see sales jump?

2 comments

2 Comments

nathan_barnes2d agoRising Star

Same thing happens with house signs. I see people cram a dozen words on a for-sale sign and nobody reads half of it. Sometimes the simpler message just cuts through all the noise.

michael6932d ago

Ever notice how yard sale signs are just as bad with the ten fonts thing...